FISH WITH A STORY
– South Africa's COMMUNITY SUPPORTED FISHERY,
ACCESSED VIA THE abalobi marketplace –
fish with a story
– ABALOBI MARKETPLACE –
Fish With A Story is fully traceable, premium quality, local seafood harvested responsibly by small-scale fishermen and -women using low-impact fishing methods. This seafood is supplied directly to consumers via a fair and transparent digital marketplace and traceability technology powered by ABALOBI.
By supporting Fish With A Story – via what is globally termed a Restaurant- or Community-Supported Fishery – consumers contribute to the empowerment of coastal communities and participate in an ever-growing movement to rethink and develop a more sustainable and ethical food system.
Choose to know the full Story behind your seafood.
Fresh, premium, local catch
Ecologically responsible and socially fair
Low carbon footprint supply chain
Eat with the ecosystem
Fair and transparent pricing
Head-to-tail whole fish approach
Strict food safety & hygiene standards
A STORY ON A PLATE
Fish With A Story's QR code gives consumers access to the dynamic Story behind their seafood, including what it is, where and how it was caught, and importantly, who caught it and their Story. Consumers can even connect with the fisher who caught their seafood ... Fish With a Story rethinks the we way we catch fish, sell fish, buy and eat fish!
Fish With A Story critically widens the lens on sustainability to emphasise full traceability, the carbon footprint and the human dimensions of fisheries supply chains, specifically ensuring fishers are given a voice and can participate actively in fisheries improvement initiatives.